Second Life Toys is an organization in Japan that’s hoping to raise awareness about organ donation. The organization is giving new limbs to old broken plushies in order to make them complete again. It’s a sweet idea and the message behind it is important. Organ donation is an issue that doesn’t get much press in Japan and nor does it get much attention. Each year only about 300 people out of a total of 14,000 on waiting lists get the replacement organs they need, which is far behind the rest of the world. This campaign can raise awareness about Organ Transplants and hopefully change people’s minds about organ donation
And the best part is that you can join the campaign by donating your own unwanted toys. You’ll even receive a letter from the “recipient” plushie telling you how your donation has helped to improve their lives. You can play your part by donating your old plushies here.